Let's Go Play Outside

Press & media room

The outdoors has stories to tell.

The story, the resources and the contacts you need to write about Let's Go Play Outside.

Autumn-coloured hills and lakes seen from a lookout, Mont-Tremblant region
Mont-Tremblant region, Quebec
Kamaniskeg Lake and its wooded hills, Ontario
Birch and fir forest, Jacques-Cartier National Park
In brief
  • Founded in Quebec
    in 2014
  • Independent
    and self-funded
  • Trail discovery
    and practical guides

01 / The essentials

A Quebec platform.
A universal urge to get outside.

Let's Go Play Outside is an independent outdoor platform founded in Quebec in 2014 by François Dumaine.

It helps people discover trails and plan their outings with detailed trail guides, practical guides and inspiring content about hiking and outdoor activities.

Read our story

02 / Key figures

LGPO at a glance.

4,600+published trail guides
22countries with at least one guide
3,600+guides with a photo

Figures shown on LGPO • retrieved on November 14, 2026

Canada2,000+ guides
United States2,300+ guides
France180+ guides

Main countries represented • rounded figures

03 / Resources for your publications

The right visuals, in the right place.

Press kit PDF • other files on request

Photo credit: given with every file supplied Keep the logo's proportions. Do not suggest a partnership without agreement.
François Dumaine, founder of LGPO, out hiking
Portrait: François Dumaine

04 / The founder

François Dumaine

  • Quebec, Canada
  • Developer & entrepreneur

Independent founder of LGPO, François Dumaine has combined his passion for the outdoors and his web technology expertise since 2014.

He launched this platform to help people discover trails, prepare better and make the most of outdoor activities.

Interview topics

Propose an interview

05 / Collaborations

Let's get people outside, together.

Discuss a collaboration Terms are defined project by project.

06 / Rates

A permanent page, well placed in Google.

Unik Media, the advertising service of Unik Experience Inc., offers three sponsored-content packages on Let's Go Play Outside. Our audience comes mostly from Google search: you buy a page that stays online, not a passing mention.

27,376 clicks from Google over 12 months, 90% of them on a trail or park page (Google Search Console, October 27, 2025 to October 26, 2026).

Discovery

295 $ plus taxes

A mention inside an existing article.

  • Mention built into an LGPO article
  • Social posts to be agreed
  • Short results brief, on request

Payment: 100% on order.

Request this package

Destination

595 $ plus taxes

An article of your own, with its own page.

  • Dedicated article, 600 to 900 words
  • 1 themed content piece
  • 2 social posts
  • Featured for 2 weeks
  • Results report

Payment: 50% on order, 50% on publication.

Request this package

Campagne

995 $ plus taxes

A season of visibility, in French and English.

  • Dedicated article and 2 to 3 themed pieces, FR and EN
  • 4 to 6 social posts
  • Featured for 4 to 6 weeks
  • Detailed report

Payment: 50% on order, 50% on publication.

Request this package

Meta Amplification option: add $250 to $500, your content as targeted advertising (media budget included). Tourism associations and groups: quoted on request.

Our rules, non-negotiable

  • All paid content is labelled "sponsored content", and its outbound link carries the rel="sponsored" attribute.
  • Let's Go Play Outside keeps editorial control: tone, accuracy, safety. You approve your text, never a trail's verdict. No trail is judged in exchange for payment.
  • Your content stays online permanently.
  • Timeline: 2 to 3 weeks from the first call to publication, one round of corrections included. Required material: landscape photos (2,000 px wide minimum), logo and booking link.
Request the full offer Unik Media, Unik Experience Inc. Prices are in Canadian dollars.

07 / Official texts

Talking about LGPO, simply.

Let's Go Play Outside (LGPO) is an outdoor platform founded in Quebec in 2014 by François Dumaine, a web developer and nature enthusiast. LGPO publishes over 4,600 trail guides in 22 countries, mainly in Canada, the United States and France; hiking is the activity it publishes. Independent and self-funded, LGPO is carried by its founder: François develops the technology himself and walks the trails.

English version • figures retrieved on November 14, 2026

Lake, snow-capped mountain and autumn grasses, Ross Lake Provincial Park, British Columbia

08 / Contact

An interview,
a story,
an idea?

Let's talk about your next outdoor story.